STAGE FOURTEEN: STAYING RELEVANT
In this industry, I can’t
stress how important it is to stay relevant to your readers. The market is
already so full and oversaturated, it doesn’t take long for someone else to
capture their interest and keep it. Never let yourself become a small fish in a
big pond. Become the fish in the
pond.
I know life is busy and gets
in the way. If anyone can understand and relate to that, it’s me. But I try to
update my Facebook page at least a few times a week. Whether it is a teaser
post or an on-the-fly update, I always try to find ways to keep my readers
engaged.
Apart from social media, I try
to stay relevant by getting writing done every week. I would love it if it were
possible to find the time to write every single day, but that’s just not
feasible with my lifestyle, so I compromise. I also watch a lot of television
shows, read, watch movies, etc. to see what kind of trends are happening and
what society is interested in.
Being able to pull readers in,
capture their attention, and then continue to hold it for future novels is a
talent in of itself. It always amazes me how loyal readers can be as long as
you stay relevant. As long as I don’t decide to write a series and then take a
year in between each book. I try to shoot for 3-6 months on any book I write
from conception to completion. It seems aggressive, but if you put it in
perspective, that’s really only 2-4 books a year. In my first year of
publishing, I released 7 books. That seemed intense.
Whatever you do, don’t lose
passion. Keep pushing and trying because at the end of the day there will be a
payoff.
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